Benchmark Research 2026 · MedTech · Devices · Diagnostics
AI in sales coaching for MedTech
An independent benchmark to understand how sales leaders and sales professionals in MedTech experience coaching — and the role AI plays in it. 10 minutes to answer — you receive the full report.
Research conducted by Gyroscope International(opens in a new tab) with The Sales Gym, Qwantiq(opens in a new tab) and Skeells.ai(opens in a new tab). Results shared exclusively with respondents.
2 panels
Commercial leaders & sales professionals, same questions
10 min
To answer · responses analysed in aggregate
Nov 2026
Report expected to be published late November
Why this research
AI is being adopted across MedTech commercial teams faster than coaching capability is being built. Often the pressure is on sales managers when it comes to coaching sales professionals — yet these people may be short on time and might not be fully trained for it.
This benchmark asks commercial leaders and sales professionals largely the same questions, then compares the answers.
What you will receive
- The full benchmark report, free of charge
- Findings quantified across the MedTech panel
- The AI Coaching Maturity Model — and where you sit on it
- Optional 30-minute follow-up consultation
The survey report is expected to be published in late November 2026.